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West Side Beer Donates to Folds of Honor Foundation

05-19-2015

We are happy to announce our 2015 contribution to the Folds of Honor Scholarship Program as a part of our company’s ongoing support of the military and their families. This year we were able to support the children of fallen and disabled soldiers in the Michigan area by donating $10,000 to provide scholarships for secondary education. Below is the press release with more information regarding our work with Folds of Honor Foundation. 

 

 

 

 

FOR IMMEDIATE RELEASE

West Side Beer Distributing Contributes $10,000 to Folds of Honor Scholarship Program

Grand Rapids, Mich. (May 15, 2015) — For the third consecutive year West Side Beer Distributing donated to the Folds of Honor Foundation. West Side B­eer partnered with the charitable organization to provide college level educational assistance to the children of fallen or disabled soldiers.  

 

“We are pleased to support the sons and daughters of the many heroes in our military branches who endure personal sacrifice to protect our freedoms,” said A.J. Mathews, president of West Side Beer Distributing. “It’s a special opportunity for our company and employees to give back to the community and we are proud to service each of the $5,000 scholarships presented to local children of fallen soldiers.”

 

West Side Beer Distributing contributed directly to the Folds of Honor Immediate Use Scholarship, which is intended for spouses and children who are currently attending or have been accepted into a two or four-year degree program at an accredited secondary institution. The scholarship is awarded on an annual basis and applicants must apply each year to continue to receive funding. West Side Beer Distributing provided two $5,000 scholarships awarded to the children of soldiers in Michigan.

 

About Folds of Honor Foundation

Folds of Honor is a 501(c)3 nonprofit that focuses on providing scholarship and assistance to the spouses and children of those killed or disabled in service to America. Founded in 2007, the foundation is proud to have awarded over 7,500 scholarships over the years. For more information visit the foundation’s website, www.foldsofhonor.org

 

About West Side Beer Distributing

West Side Beer Distributing distributes a portfolio of domestic, imported and craft beers across 14 different counties to over 4,000 retailers in Michigan. The family-owned company started in the Metro Detroit area in 1965 and now has over 400 team members working out of locations in Grand Rapids, Kalamazoo, Lansing and Romulus. To learn more visit www.westsidebeer.com or connect via Facebook (West Side Beer), Twitter (@WestSideBeer) or Instagram (@WestSideBeer).

 

For more information contact Onawa Gardiner, Marketing Manager at West Side Beer Distributing at ogardiner@westsidebeer.com  or (616) 698-1900.

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Stella Artois Buy a Lady A Drink

03-20-2015

Sometimes the simplest act can create the greatest change. That is the hope with the newest campaign with Stella Artois, which is aptly named Buy a Lady a Drink. The newly launched campaign is focused on helping solve the global water crisis, one chalice at a time.

 

A shortage of water directly affects women, who walk a combined 200 million hours a day to provide water for their families, worldwide. In fact, more than twice the population of the United States lives without access to clean water. By partnering with Water .Org Stella Artois is working to change this.

 

The premise is that with the purpose of each Stella Artois Chalice you are helping to provide clean water for one person living in a developing country for five years. Join the movement and buy a lady a drink. 

 

Laughfest Season

03-05-2015

Hip! Hip! Hooray! Laughfest season is here!

 

 

 

Get ready to get your giggles on with this year’s fantastic lineup, once again sponsored by Bud Light. This is the fifth years of smiles for Laughfest and the third year that Bud Light, West Side Beer and Gilda’s Club have joined forces with our smiley campaign.

 

Paper smileys are available for purchase at many establishments throughout the Grand Rapids area that sell Bud Light. Provided freely to retailers, the smiley faces are sold at a dollar a piece with all proceeds going towards the efforts of Gilda’s Club to support those with or affected by cancer.

 

 

 

As part of our third year partnering with Gilda’s Club, we plan to continue our continued and growing support for Laughfest. The combined efforts over the past two years reached a total of almost $4,000 in support of Gilda’s Club from the sale of Bud Light Laughfest smileys, alone.

 

Look out for these smileys hanging anywhere Bud Light is sold and grab a view (one dollar each), give them  your John Hancock and post them up to show your support. 

 

 

Additionally, celebrate Laughfest with the Blue and Late Night Comedy Series, presented by Bud Light. The free show will showcase Big Jay Oakerson (FX’s Louie, Late Night with Jimmy Fallon) with special guest Ben Roy (Funny As Hell, Just For Laughs), who will be sure to bring the down the house with giggles and gaffaws galore. 

 

Charitable Giving: Holiday Ornaments

12-16-2013

Holiday Ornaments Give Back to Local Food Banks

 

 

‘Tis the season for jolly times, lots of full steins and sharing cheer and goodwill.

 

Join West Side Beer Distributing in doing all three as we work to help raise funds for local food banks this holiday season. It’s easy to do;  buy a paper holiday bulb – or as many as you want – and you’re helping out your neighbor.

 

According to the USDA, 49 million Americans, or 14.5 percent of all American households are food insecure, meaning they lacked access to enough food for an active, healthy life. This holiday season give the simple gift of life sustenance to those around with these paper holiday ornaments.

 

As part of our giving program, we ensure the funds raised are kept local. Each holiday ornament represents one dollar that will go towards local food banks in the Grand Rapids, Kalamazoo and Lansing area. Where the ornament is purchased is where the charitable good will stay.

Ugly Sweater Run

11-15-2013

 

 

I’m already grooming my fake mustache and searching for the perfect ugly sweater for the Sam Adams sponsored Ugly Sweater Run.

 

That’s right the “ugliest 5k on the planet” is coming not only to the Mitten State but to Beer City USA itself. Starting at 11 am on December 1st the crowd will gather to drink copious amounts of hot chocolate and get ready walk or run off all those Thanksgiving pounds to the beat of cheesy holiday music.

 

The Ugly Sweater Run is pretty a pretty cut and dry give/get scenario: If you’re over eight years old then register for the race (eight years old or younger run for free), and bring a toy to give to Toys for Tots. All toys will be placed under the giant inflatable holiday tree. Then get a vintage hat to look super cool, a fake mustache for those mustache-deprived and two drink tickets to for Sam Adams Boston Lager, Winter Lager or Angry Orchard Hard Cider. Also, although not as tangible as a cup of hot cocoa or delicious beer, participants will most likely experience a warm fuzzy feeling, thanks to all the holiday cheer, post-run endorphins and the super warm ugly sweater they are sporting.

 

Another reason I’m pretty excited about this run is that the video features the only Mariah Carey song I have admitted ever liking. Check it out for yourself, although you can probably guess which song I am referring to.

 

 

 

One last note: don’t worry about racing. This 5K is seriously fun. I attempted a run outside to condition my lungs to the colder temperature in preparation and then promptly remembered I have cold-induced asthma. I’m still going to participate, although the running might be less of a focus than the competition to see who can drink the most hot chocolate.

 

If you’re into mustaches, ugly sweaters, bottomless hot chocolate, delicious craft beers or crisp ciders, running, walking, holiday music, fun or giving to underprivileged children then here is the link for registration for the Ugly Sweater Run.

 

They are on the Facebook.

They also provide some Pinterest inspiration.

And they tweet about all things involving ugly holiday sweaters.

 

 

Ugly Sweater Run

Saturday, December 1

11 am

Calder Plaza, Grand Rapids MI

You must be 21 or older to enter. Are you old enough?
Sorry, you must be 21 or older to enter.

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