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West Side Beer Donates to Folds of Honor Foundation

05-19-2015

We are happy to announce our 2015 contribution to the Folds of Honor Scholarship Program as a part of our company’s ongoing support of the military and their families. This year we were able to support the children of fallen and disabled soldiers in the Michigan area by donating $10,000 to provide scholarships for secondary education. Below is the press release with more information regarding our work with Folds of Honor Foundation. 

 

 

 

 

FOR IMMEDIATE RELEASE

West Side Beer Distributing Contributes $10,000 to Folds of Honor Scholarship Program

Grand Rapids, Mich. (May 15, 2015) — For the third consecutive year West Side Beer Distributing donated to the Folds of Honor Foundation. West Side B­eer partnered with the charitable organization to provide college level educational assistance to the children of fallen or disabled soldiers.  

 

“We are pleased to support the sons and daughters of the many heroes in our military branches who endure personal sacrifice to protect our freedoms,” said A.J. Mathews, president of West Side Beer Distributing. “It’s a special opportunity for our company and employees to give back to the community and we are proud to service each of the $5,000 scholarships presented to local children of fallen soldiers.”

 

West Side Beer Distributing contributed directly to the Folds of Honor Immediate Use Scholarship, which is intended for spouses and children who are currently attending or have been accepted into a two or four-year degree program at an accredited secondary institution. The scholarship is awarded on an annual basis and applicants must apply each year to continue to receive funding. West Side Beer Distributing provided two $5,000 scholarships awarded to the children of soldiers in Michigan.

 

About Folds of Honor Foundation

Folds of Honor is a 501(c)3 nonprofit that focuses on providing scholarship and assistance to the spouses and children of those killed or disabled in service to America. Founded in 2007, the foundation is proud to have awarded over 7,500 scholarships over the years. For more information visit the foundation’s website, www.foldsofhonor.org

 

About West Side Beer Distributing

West Side Beer Distributing distributes a portfolio of domestic, imported and craft beers across 14 different counties to over 4,000 retailers in Michigan. The family-owned company started in the Metro Detroit area in 1965 and now has over 400 team members working out of locations in Grand Rapids, Kalamazoo, Lansing and Romulus. To learn more visit www.westsidebeer.com or connect via Facebook (West Side Beer), Twitter (@WestSideBeer) or Instagram (@WestSideBeer).

 

For more information contact Onawa Gardiner, Marketing Manager at West Side Beer Distributing at ogardiner@westsidebeer.com  or (616) 698-1900.

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Just Blip It

07-03-2014

As we celebrate our country’s birthday in patriotic fanfare we can also get a bit philanthropic while playing a beer game. Yes, that many great things can be combined. As a part of its Folds of Honor partnership Budweiser is rolling out the Just Blip It app, which will take user interaction to decide on each state’s portion of the $1.5 million raised by Budweiser for the foundation this year.

 

“We’ve used Blippar for other brand programs, but never in a philanthropic program designed to generate awareness of a non-profit while encouraging consumers to support their local community,” said Lucas Herscovici, vice president of digital for Anheuser-Busch. “This program gives us a unique way to use technology to enhance our longstanding relationship with the Folds of Honor Foundation in a way that Budweiser drinkers can share the experience with friends through Twitter, Facebook, email and Google Plus.”

 

 

Here’s how you play.

• Download Blippar from the iPhone store or Google Play.

• “Blipp the Bowtie” by opening the app and aiming the smart phone screen at the Budweiser bowtie logo found on all Budweiser packaging, including the new “red, white and blue” packaging now in stores. This then triggers the interactive mobile experience.

• Pick a U.S. state to help determine where a portion of the philanthropic support could be directed as they learn more about the Folds of Honor Foundation, which provides educational scholarships to the families of soldiers wounded or fallen while serving their country.

More information on the app can be found here.

 

Folds of Honor: Budweiser Helping America's Families

05-21-2014

 

Once again Budweiser is continuing its partnership with the Folds of Honor Foundation to raise money for families of fallen or wounded soldiers. From May 5 to July 4 Anheuser-Busch will be donating a portion of profit from every case of Budweiser sold to the nonprofit. This initiative by Anheuser-Busch has helped raise over $10 million in support of the organization since since partnering with Folds of Honor. This year, Budweiser will raise more than $3 million in educational scholarships that will go towards military families.

 

“Our partnership with Folds of Honor is helping to make a difference in the lives of families whose loved ones have made the ultimate sacrifice to protect the freedoms we all hold so dear,” said Lori Shambro, Director of Budweiser.

 

To commemorate the ongoing partnership, Budweiser packaging will, once again, feature a red, white and blue limited edition patriotic look. It serves as a great reminder that in addition to the fun that comes from grabbing some buds, each brew (including draught) is helping support deserving families. Additionally, there is a code on specially marked Budweiser packages that can be entered online, which will trigger a $1 dollar donation to the Folds of Honor Foundation.

 

 

“The need is great, and, to paraphrase the words of Patrick Henry, their battle is ours. As Americans, we feel a collective duty to honor those who have sacrificed by serving the families they leave behind.” –Folds of Honor Foundation: Our Calling

 

As the holiday weekend approaches don’t forget to grab some buds and raise them in support of America’s heroes and families.

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